DIGITAL MEDIA ANALYST INTERNSHIP
Our digital advertising and search marketing team works with all areas of digital advertising – search, display, video, native and social ads, as well as search engine optimization.
This person will assist in maintaining and monitoring digital advertising campaigns for our clients. Other tasks may include website traffic analysis, search engine optimization auditing, keyword research, and report generation.
While many things will be taught, candidates should have completed classes covering, or have direct experience with:
- Google Analytics (Tag Manager and Search Console are a bonus)
- Google Ads (Bing Ads and Facebook Ads are a bonus)
Interns will be required to obtain Google Analytics, Google Adwords and Bing Ads certification as part of their training.
This is not a social media internship. Interns will not be utilizing social media for anything but paid advertising purposes.
Overall, this is a position for someone who:
- Is interested in pursuing a career in digital advertising, media analysis and/or business intelligence.
- Can analyze data and strategize improvements based on that data.
- Is inquisitive and likes to learn about new things.
- Is self-motivated and takes personal pride in their work.
Job Responsibilities:
- Assist Analysts in managing targeted online media buys for Search, Display, and Social Media advertising campaigns for our clients.
- Work with a variety of platforms, including Google AdWords, Google Analytics, Bing Ads, DSPs, and social media platforms.
- Work with internal account service and provide ongoing campaign reporting and recommendations.
- Perform keyword research, competitor analysis and website audits when needed for the purpose of search engine optimization; and create strategies and reports to be utilized by other staff in the creation and development of websites.
Schedule: ~15-20 hours per week; schedule is flexible based on candidate’s availability
Compensation: $12/hour + Downtown Parking Permit
Preferred candidates would be Seniors who would be interested in full-time employment upon graduation.